Sales Coaching with Joseph Torbati,
Founder of OCDetailing

From Car Wash to Multi-Million Dollar Shop — Learn
What Actually Works
Joseph Torbati built OCDetailing from the ground up. From hustling in parking lots as a mobile detailer to running one of the most respected, high-volume shops in the industry, Joe’s journey proves that the foundation of growth is how you talk to people.
Confidence. Clarity. Connection. That’s what turns conversations into conversions — and now Joe is coaching other shop owners and teams on how to do exactly that.
What You’ll Learn
How to Build Immediate Trust with Customers
- Create confidence on the phone, in-person, or through email — no pressure tactics, just results-driven communication.
The Detail Sales Framework That Converts
- Package your services in a way that’s easy to understand and exciting to buy. Present premium pricing without hesitation.
Overcome Common Objections (Without Discounting)
- Learn how to respond to hesitation around price, warranty, timing, and more — with poise and clarity.
Sales Team & Front Office Training
- Whether you’re a one-person show or a 10-person team, Joe helps you instill a repeatable sales system so everyone speaks the same language and sells with confidence.
Master the Walk-Around
- Learn how to guide a customer through their own vehicle in a way that naturally builds trust, addresses their concerns, and opens the door to higher-ticket services.
What’s Included
- Private coaching session(s) with Joe tailored to your goals
- Sales call scripting, service presentation strategies, and objection handling guides
- Team training, leadership guidance, and communication roleplay
- Real-world systems you can implement immediately to boost sales and customer retention

Ready to Sell Like a Pro?
Whether you’re just starting out or looking to tighten up your sales systems and scale faster, this coaching is built for detailers who want real results — not fluff.
Reach out to us today for a personalized pricing proposal and learn how “Scaling Sales with Joe” can help transform your shop’s sales process.